H.R.H. Crown Princess Victoria inaugurates Mercedes-Benz Fashion Week
H.R.H. Crown Princess Victoria will inaugurate Mercedes-Benz Fashion Week, Monday August 27, at 12.00 pm, at Stora Salongen Berns. Along with the inauguration ceremony, couture designer Fadi el Khoury will open Mercedes-Benz Fashion Week with the first show of the week.
Mercedes-Benz Fashion Week starts Monday, August 27. The agenda features about 30 recurring fashion shows and more than 20 different events. This season, Mercedes-Benz Fashion Week will be inaugurated by Crown Princess Victoria. Along with the inauguration ceremony, the opening also features the first show of the week, couture designer Fadi el Khoury.
”We are incredibly pleased and proud to have Crown Princess Victoria inaugurate Mercedes-Benz Fashion Week. The Crown Princess’ involvement and presence brings prestige to the week, especially internationally”, says Gunilla Grübb from Association of Swedish Fashion Brands.
For general information about the week please visit: www.mbfw.se
For more information please contact:
Karolina Skande
Patriksson Communication
08 - 528 01 973 or email to Karolina Skande
Mercedes-Benz Fashion Week is sponsored by Mercedes-Benz, Max Factor, Schwarzkopf, Stureplansgruppen, American Express, Coca-Cola light® and Safilo. The Association of Swedish Fashion Brands (ASFB), together with Media Support, are the organizers behind the week, which has been developed to increase awareness and promote export of Scandinavian designers. The Organizing Committee includes representatives from Media Support, Patriksson Communication, Bon, Peter Andersson Production, ASFB and Berns.


